Growth Stalled? Audit the Misalignment Before You Waste More Resources
4 Fits Assessment is a fast, structured audit of your product, market, channels, and model to fix what’s slowing you down. Even great products fail when things don’t fit. This audit shows where the disconnect is and what to do about it. Book your audit – $1,000 fixed fee, 2-week turnaround.
We help you uncover and fix misalignments across product, market, channels, and business model so your growth engine runs smoothly again.
These are not product problems.
These are fit problems.
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What's included in the
4 Fits Assessment
A structured, expert-led audit based on Brian Balfour’s proven growth framework — adapted to your product and context.
We review your analytics, product, users, market positioning, goals, and constraints through stakeholder interviews and product walkthroughs. We don’t just look at numbers, we understand your business realities.
We assess how well-aligned you are across four core areas:
Example Insight: Enterprise loves security; mid-market finds you too complex.
Example Insight: SEO shows promise, but paid social underperforms.
When to Use This Service
Scorecard
Your strengths and misfits across the 4 Fits
Actionable Insights
Specific, high-leverage fixes based on your data
Next Steps
Clear, prioritized strategic recommendations
Roadmap Fuel
Inputs to guide product direction and go-to-market plans
Let’s Uncover What’s Holding You Back
Fixing misalignment early is cheaper than doubling down on the wrong thing. Book your 4 Fits Audit now — $1,000, delivered in 2 weeks.
